# NINOT Media

> NINOT Media is a small team of programmatic advertising operators. We integrate and operate high-impact ad formats (anchor, in-article video, in-image, native, interstitial, rewarded, banner search, keyword and header) on publishers' websites, with one invoice, one dashboard and payment on the agreed date. For advertisers we offer curated high-impact inventory on the open web in Spanish, Portuguese and English.

Key facts:
- Company: NINOT Media (also written NINOT, Ninot Media). Website: https://ninotmedia.com
- What we do: programmatic media curation and monetization for publishers; one counterpart for advertisers.
- Reach: more than 50 editorial media work with us; 18 programmatic demand sources compete for each format.
- How it works, in three steps: (1) meeting and proposal: we review every format the site already runs and every format it does not, and whether it makes sense; (2) technical setup: a compact ads.txt and a lightweight tag, ready within 48 hours; (3) follow-up: a detailed dashboard to track every metric transparently, and payment on time.
- Each format is auctioned to more than 10 demand sources; we narrow the advertiser-side margin to bring the publisher the best possible revenue.
- Traffic quality is measured and shared with the publisher, site by site.
- Dashboard: https://dashboard.ninotmedia.com (invitation only, for publishers under contract). Revenue by site, ad unit and day; traffic quality; payments.
- Seller transparency: our IAB sellers.json is public at https://ninotmedia.com/sellers.json
- Languages: Spanish, Portuguese and English. Markets: worldwide, with a focus on Latin America and Europe.
- Contact: info@ninotmedia.com · https://ninotmedia.com/contact

## Main pages
- [NINOT Media | More ad revenue for your digital publication](https://ninotmedia.com/): 50+ editorial media already work with NINOT: the best-paying ad formats, 18 demand sources, one invoice and payment on time.
- [How it works](https://ninotmedia.com/how-it-works): Three steps: meeting and proposal, technical setup in 48 hours, and follow-up in the dashboard, with payment on time.
- [Dashboard](https://ninotmedia.com/platform): One dashboard, one invoice: balance and next payment, revenue by site, format and day, traffic quality and ads.txt. Invitation only.
- [About us](https://ninotmedia.com/about-us): Programmatic operators with years on both sides of the table. More than 50 editorial media already work with us.
- [Contact](https://ninotmedia.com/contact): It starts with a meeting about your site and its traffic.

## Ad formats
- [Anchor: sticky footer bar](https://ninotmedia.com/formats/anchor): A bar pinned to the bottom of the screen, in view for the whole read. No layout shift.
- [Banner Search: a banner with an AI search box](https://ninotmedia.com/formats/bannersearch): A banner with a search box tuned to the article. Each search brings sponsored results.
- [Header: sticky top bar](https://ninotmedia.com/formats/header): A bar pinned to the top of the screen, over the content. It never pushes the text; × closes it.
- [In-article video: player between paragraphs](https://ninotmedia.com/formats/inarticle): A player between two paragraphs, in space reserved on load. Video and display share the slot.
- [In-image: overlay on article photos](https://ninotmedia.com/formats/inimage): A contextual overlay on article photos. It monetizes space that earns nothing today.
- [Interstitial: full screen between pages](https://ninotmedia.com/formats/interstitial): A full-screen ad between one page and the next, never over the article being read.
- [Keyword: a word in the text becomes a search](https://ninotmedia.com/formats/keyword): One word in the article is highlighted. The reader taps it and sponsored results open.
- [Native: content recommendations](https://ninotmedia.com/formats/native): A recommendation block at the end of the article, styled like the site and always labeled as advertising.
- [Rewarded: an ad in exchange for content](https://ninotmedia.com/formats/rewarded): The reader chooses to watch a short ad to unlock the content. Explicit opt-in, no surprises.

## Blog (programmatic advertising market analysis)
- [Channel Factory launches 'AI slop' detection. Two of its figures come with no named source](https://ninotmedia.com/blog/ai-slop-detection-channel-factory): Five levels, four dimensions, six environments. And two figures, 21% and 33%, stated without a named source.
- [A French recipe site quadrupled its Page RPM, says the vendor. What changed on the page](https://ninotmedia.com/blog/chef-simon-page-rpm-fourfold): Rewarded before the full recipe, two new formats and a faster ad stack. Every figure comes from the vendor's own release.
- [Spain's digital ad market grows, but display barely moves and native falls](https://ninotmedia.com/blog/digital-ad-spend-spain-2026): IAB Spain and PwC forecast up to 6,801 million euros in 2026. The growth is in search, social, connected TV and audio.
- [The New York Times sets three conditions for AI licensing, and says the market is still far from mature](https://ninotmedia.com/blog/nyt-ai-licensing-conditions): Authorization, an ongoing relationship and control over use. Adam Greenberg also lists what nobody has solved yet: price, destination and ownership of the outputs.
- [Taboola launches Realize ID, an identity built on purchase intent. The question it leaves for publishers](https://ninotmedia.com/blog/taboola-realize-id): Up to 2.4 times better conversion efficiency, says Taboola. Reading, scroll and time on site are among the signals.
- [The judge rejected the AdX sale. The supply path woke up unchanged](https://ninotmedia.com/blog/adx-stays-with-google): On 2 September all three structural remedies fell. The behavioural ones stayed, and their text was sealed for 14 days.
- [ChatGPT starts selling ads in Brazil and Mexico](https://ninotmedia.com/blog/chatgpt-ads-latam): The first two Portuguese and Spanish markets went live on 17 August. Every published figure is from the United States.
- [MiQ buys Adsmovil's Latin American business](https://ninotmedia.com/blog/miq-adsmovil-latam): Consolidation on the buy side, across 12 markets. The figures come from the company's own release, and should be read that way.
- [The market's recipe against falling CPMs, and what it leaves out](https://ninotmedia.com/blog/publishers-strengthen-strategy): Curation, PMPs, user registration and ARPU. According to Programmatic Spain, which publishes no figure at all.
- [The search decline is not the same for everyone: 60% for small, 22% for large](https://ninotmedia.com/blog/search-decline-by-publisher-size): Chartbeat data, December 2024 to December 2025. The smaller the site, the bigger the loss.
- [Six UK publishers built a curation alliance. What Atria says about where premium inventory is going](https://ninotmedia.com/blog/atria-curation): Hearst, Bauer, Immediate, Future, HELLO! and Time Out sell curated inventory through single deal IDs. Curation is moving to the sell side, and that is good news for publishers.
- [Google keeps AdX and Ad Manager together. What changes for a publisher](https://ninotmedia.com/blog/google-adx-remedies): The judge refused to break up Google's ad tech. The remedies are behavioral: auction rules and data access. Here is what to expect on your report.
- [Prebid changes its chair and looks for a president. Why it matters for the open web](https://ninotmedia.com/blog/prebid-new-phase): OpenX's CTO now chairs Prebid's board. Priorities: product, transparency, AI agents and keeping media viable. And a note on PubMatic leaving the web wrapper business.
- [Publishers are cutting their dependence on traffic. The numbers behind the move](https://ninotmedia.com/blog/publishers-traffic-ai): Sessions down, search referrals down, AI crawlers up. Programmatic Spain gathers what large publishers are doing about it, and what a smaller site can copy.
- [Taboola takes NBC News' programmatic display, exclusively. What to check before signing something similar](https://ninotmedia.com/blog/taboola-nbc-exclusivity): A native partner becoming the only door to a publisher's display inventory. The deal is legitimate. The clause is the thing to read twice.
- [ads.txt and sellers.json: who's allowed to sell your inventory](https://ninotmedia.com/blog/ads-txt-sellers-json): Two public files define who has the right to sell your placements, and who is profiting from them without you knowing.
- [After the cookie: why context is worth money again](https://ninotmedia.com/blog/after-the-cookie): Between Google's delays and regulatory pressure, one thing became clear: contextual signals and the site's own data are worth more and more.
- [Core Web Vitals: why your monetizer affects your SEO](https://ninotmedia.com/blog/core-web-vitals): LCP, CLS and INP measure the reader's real experience, and badly implemented advertising is a top cause of red scores.
- [Invalid traffic: what GIVT and SIVT actually are](https://ninotmedia.com/blog/invalid-traffic-ivt): Not all traffic counts. Understanding the two IVT classes is what separates an honest report from a loose number.
- [Where to follow the programmatic market in Latin America](https://ninotmedia.com/blog/latam-programmatic-market): IAB Brasil, IAB Argentina and Google's reports: the sources worth your time and how to read them as a publisher.
- [Lazy loading ads: speed and revenue on the same side](https://ninotmedia.com/blog/lazy-loading-ads): Loading the ad at the right moment improves Core Web Vitals and viewability at once. It is the rare tweak with no trade-off.
- [RPM, CPM, eCPM: getting everyone on the same ruler](https://ninotmedia.com/blog/rpm-cpm-ecpm): Half of all monetization arguments are people comparing different units. The ruler that settles it: revenue per 1,000 pageviews.
- [Viewability: what the advertiser actually buys](https://ninotmedia.com/blog/viewability): 50% of pixels for 1 second. That is the ruler separating served impressions from seen impressions, and formats that pay from formats that only fill pages.

## Other languages
- [Español: NINOT Media](https://ninotmedia.com/es/): sitio completo en español, con blog en /es/blog/ y formatos en /es/formatos/
- [Português: NINOT Media](https://ninotmedia.com/pt/): site completo em português, com blog em /pt/blog/ e formatos em /pt/formatos/

## Optional
- [Full text of the English site](https://ninotmedia.com/llms-full.txt): every page above in plain text, for complete context
- [sellers.json](https://ninotmedia.com/sellers.json): IAB Tech Lab sellers.json listing the sites we represent
- [Sitemap](https://ninotmedia.com/sitemap.xml): all URLs in English, Spanish and Portuguese